iPay has created a wide range of marketing materials that can be
seamlessly incorporated with your brand. These materials can help you get more customers to enroll, and then show them the many practical ways they can use online bill pay to simplify their lives. The communications are professionally designed and strategically planned to be both easy and effective to use, so you can stay focused on your business. Most importantly, these communications help you to attract new customers and retain your current customers while you grow your relationship with them.

iPay has all of the marketing tools you need including:

• Email campaigns that cover all stages of the customer lifecycle from acquisition to adoption, and ongoing testing helps determine the message that gets the best response
• Coming soon, self-guided demos include an interactive product overview and getting started that shows how to set up a payment
• In-branch materials put online bill pay in front of customers and enable your representatives to set up customers right there in the branch
• Online marketing materials advertise online bill pay on your website and give customers the resources they need to decide to use online bill pay

All of the marketing communications are templates, which are simple to implement. That means you can easily tailor them to fit your institution’s brand, and strengthen the relationship between your institution and your customers.

We’re ready to help you get started. Please contact our Marketing Support Team to learn how to get more customers to choose your consumer online bill pay solution.